In these times it is more important than ever to be sure that your efforts pay off. That's why we have gone through our main dashboard and removed any nonsense metrics and the important facts are crystal clear.
Here are our improvements:
The most important thing first - are we making you money?
The first thing we show you is how much more we make your customers buy and how that grows your topline revenue. That's it - no other metrics - just this most important one.
Better attribution overview
We have compacted the revenue attribution section so it's more concise and can fit into one screen. Other than that its the same data and information that you have always known.
Easier to understand KPI impact
We have added some more explanation and better visuals to our KPI impacts section to make what we are measuring easier to understand.
Recommendations location impact and ROI
We updated the visuals for how the different recommendation logics impact your average order value and basket size. We have now also compared the individual location cost so you get a clear view of your ROI for each location.