Merchandising have finally arrived in Clerk.io!
Clerk.io has always helped e-tailers by better giving their customers what they want. But sometimes the customer's best interests aren't what builds the best e-commerce business.
For a long time, we have wanted to help e-tailers get better deals from their suppliers and promote higher-margin products - without sacrificing the user experience of their customers.
We feel that we finally found the right balance giving e-tailers the perfect balance between powerful merchandising and ease of use that still puts your customers at the center of your business.
Below are the main features:
Run a merchandising campaign right now or at a specific time. This makes it easy to plan your merchandising effort in advance.
A merchandising campaign can be applied everywhere or be triggered by several events such as searches, when a user sees a category or a specific set of products.
Multiple Action Rules
In a single merchandising campaign, you can apply multiple action rules to take effect. It can be to only show specific products while simultaneously giving high margin products a significant boost.
So much more to come…
Merchandising is currently in beta. This is not because the product is not rock solid but because we want to indicate that we have a lot of improvements coming up.
Here are some of the things we will be implementing:
- Smoother selection UI.
- More finely tuned boosting.
- Better previews of the consequences/impact of a campaign.
- Clear reporting on how the campaign impacts your sales.